Full Job Description
Exciting Opportunity for a Social Media Manager in Charlotte, NC
Are you an innovative and creative thinker who thrives in a fast-paced environment? Do you have a knack for storytelling and the ability to turn insights into impactful strategies? If so, we invite you to apply for the role of Social Media Manager at Amazon, one of the world's most respected and innovative companies.
About Amazon
At Amazon, we strive to be Earth's most customer-centric company where customers can discover anything they might want to buy online. Our mission is to continuously innovate and improve the shopping experience while offering a vast selection of products at great prices. Join our team in Charlotte, North Carolina, and be part of a diverse and inclusive environment that embraces unique backgrounds and perspectives.
Position Overview
The Social Media Manager will be responsible for developing and executing social media strategies that align with Amazon's vision. This role is essential in creating content that resonates with our audience, enhances brand awareness, and drives user engagement across various social media platforms.
Key Responsibilities
- Develop and manage comprehensive social media strategies that align with marketing initiatives and business objectives.
- Create engaging content for various platforms (Instagram, Facebook, Twitter, TikTok, LinkedIn, etc.) that resonates with our target audience.
- Analyze engagement metrics and digital traffic to refine strategies and report on campaign performance.
- Collaborate with cross-functional teams, including marketing, PR, and product development, to ensure brand consistency.
- Stay current with social media trends and apply insights to enhance ongoing campaigns.
- Manage the social media calendar and develop a content schedule to maintain an active presence on all channels.
- Respond to comments and messages across social platforms and engage with followers to cultivate relationships.
- Utilize social listening tools to monitor brand sentiment, industry trends, and competitive analysis.
- Conduct A/B testing to evaluate the effectiveness of different content formats and messaging strategies.
- Provide training and guidance to junior team members on best practices and emerging platforms.
Qualifications
The ideal candidate for the Social Media Manager position will possess a combination of creativity, strategic thinking, and a passion for technology. Qualifications include:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- A minimum of 3 years of experience in social media management, preferably within a tech or e-commerce environment.
- Proficient in social media platforms and their associated analytics tools.
- Exceptional written and verbal communication skills.
- Strong analytical skills with experience interpreting social media metrics and making data-driven decisions.
- Hands-on experience with paid social media advertising.
- Demonstrated ability to conceptualize and execute innovative campaigns that drive engagement.
- Experience working in a collaborative, fast-paced team environment.
- Ability to work independently and prioritize tasks in a dynamic environment.
Why Join Amazon in Charlotte?
Charlotte is a vibrant city that balances a rich history with modern conveniences, featuring a growing economy and a diverse cultural community. As a Social Media Manager at Amazon, you'll benefit from:
- Competitive salary and performance-based bonuses.
- Comprehensive health benefits, including medical, dental, and vision coverage.
- 401(k) plan with company match.
- Employee discount on purchases via Amazon.
- A work environment that fosters creativity and continuous learning.
- Opportunities for career advancement within a globally recognized brand.
- Access to professional development courses and training sessions.
How to Apply
If you are passionate about social media and eager to make a significant impact at a leading company, we want to hear from you. Please submit your resume and a cover letter detailing your relevant experience as a Social Media Manager, along with examples of your social media work or campaigns you've led.
A Note on Diversity
At Amazon, we celebrate diversity and are committed to creating an inclusive environment for all employees. We welcome applicants from all backgrounds and strongly encourage individuals with varied experiences to apply.
Conclusion
Join us in transforming the way customers shop online. As our Social Media Manager, you will play a crucial role in driving engagement and enhancing our brand presence in the social media landscape. We look forward to your application and the possibility of you becoming part of our dynamic team in Charlotte!